Article Number: 10215
First-time Exhibitor Obeetee Debuts Obeetee Express at Boutique Design New York
NEW YORK, Nov. 8, 2017 -- Obeetee, a world leader in hand-woven carpets, is exhibiting for the first time at Boutique Design New York (BDNY) at the Jacob K. Javits Center here, Sunday, November 12 and Monday, November 13 as well as showing at Dubai Design Week, November 13 through 18. At BDNY, the carpet leader will showcase its new Obeetee Express quick-ship program at Booth #1374. Obeetee Express is ideal for the hospitality sector as well as corporate interiors, while also being luxurious enough for home.

The program offers expertly hand-tufted carpets with a two-week lead time for strike-offs after rendering approval and a six-to-eight week production time for most sizes. There are hundreds of designs on the new Obeetee Express website -- www.obeeteeexpress.com -- from which to choose, from tribal and "deconstructed" designs to updated traditional. Customers can also submit their own designs.

Obeetee Express offers 194 stocked colors in 100% New Zealand wool. The website allows customers to select from these hues to develop their own unique carpet colorations. The site also lets them view the rugs in various room settings and print or email samples to clients. Other hues from Obeetee's bank of more than 4,000 colors and additional fibers like silk, viscose, nylon and cotton are possible with a customized lead time.

The carpets are available in two levels of density, and the dense quality of the construction will allow them to perform well in demanding settings.

The Obeetee booth at BDNY will be dressed with a large Obeetee Express carpet with an abstract, geometrically inspired design in a mélange of grays and gold. Yarns of the 194 Obeetee Express colors will be showcased in terrariums of varying sizes in bookshelves against one wall. Wood modules will display 20-inch by 20-inch hanging samples and other items. A few select designs from the DIFFA Collection will be shown as well.

Obeetee Express launched in October with a collection of 17 designs, each created by a notable designer or architect, to benefit DIFFA: Design Industries Foundation Fighting AIDS, one of the largest funders of HIV/AIDS service and education, as part of its Specify with Care® program. The designs are offered on obeeteeexpress.com with 10 percent of net sales going to DIFFA, regardless of the color selection. A majority of Obeetee's DIFFA Collection will be on display at the DIFFA exhibit area at BDNY, #1253. Obeetee's DIFFA Collection will also be shown at the DIFFA exhibit space at NeoCon East, at the Pennsylvania Convention Center in Philadelphia, November 15 and 16.

Photo caption: The Obeetee Express carpet that will be center stage at Obeetee's booth at BDNY shown with some of the Obeetee Express yarn samples.


About Obeetee
OBEETEE is one of the world's largest handmade rug manufacturers as well as one of the oldest hand-woven rug companies in the world. OBEETEE’s outstanding quality and reputation have earned the interest of many famous and notable people. Founded as Oakley Bowden & Taylor in 1920, OBEETEE has grown to 650 permanent employees and works with 20,000 independent artisans who are engaged in weaving and processing our rugs in India. Thanks to their efforts, OBEETEE is the leading producer and exporter of hand-knotted, hand-tufted and flat-woven carpets in India. OBEETEE is the world’s first Woolmark licensee for hand-knotted carpets and the first company in the industry to quality for ISO 9001 certification. OBEETEE has the greatest in-house capabilities of any rug producer in India, thanks to their modern dyeing plant and inspired design department. The OBEETEE color bank holds over 4,000 color-fast shades of wool. The designers at OBEETEE constantly study new textures and fresh combinations, to ensure the production of the finest quality rugs available in India. OBEETEE cares for the artisans and the environment as much as they care about the quality of their products. Their environmently friendly power systems run mainly on biomass-derived gas. The company looks after the extended families of its workers and ensures use of safe dyes and chemicals. Internationally recognized as the premier source for the finest of handmade carpets in India, OBEETEE has received countless national awards for being the country's largest and most reputable exporter. OBEETEE Pvt. Ltd. is based in Mirzapur, India, on the Grand Trunk Road between Delhi and Kolkata. Progressive, dynamic and ethical, OBEETEE is constantly striving to offer the best quality products and a lifetime of beauty and delight to its customers.





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