Paving the Path to a Greener Future: Mohawk's PureTech Wins 2024 Sustainable Product of the Year Award
“PureTech embodies our dedication to deliver sustainable and high-performance flooring, so it is an honor for Green Builder Media, a leading company focused on green building and living, to make this recognition,” said David Moore, senior product director at Mohawk. “PureTech represents a significant step forward in our journey to make our products more environmentally friendly.”
PureTech resilient flooring, tagged as Renewable Polymer Core or RPC, is 100% PVC-free and is made from 70% total recycled content. Its organic core contains 80% renewable, plant-based material. PureTech is waterproof, durable and scratch resistant, offering both a WetProtect warranty and a no-hassle pet scratch warranty. With premium wood visuals, PureTech homeowners no longer have to choose between a beautiful lifestyle and a planet-friendly one.
Mohawk has also partnered with Plastic Bank, a social enterprise empowering communities around the world to use plastic waste as currency.
“Every purchase of PureTech helps stop ocean-bound plastic in collaboration with Plastic Bank,” explained Moore. “Together, we’ll stop more than 1,000,000 pounds of plastic from entering the ocean.”
For more information on PureTech, visit mohawkflooring.com. To view Green Builder Media’s 2024 Sustainable Product of the Year, visit greenbuildermedia.com.
About Mohawk
Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, hardwood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include Mohawk, American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Performance Accessories, Pergo, Unilin and Quick-Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.
About Plastic Bank
Plastic Bank envisions a wasteless world. We empower the Social Recycling movement that stops ocean plastic and helps alleviate poverty. Our collection communities exchange plastic waste as currency for income and life-improving benefits. Exchanges are recorded through our proprietary blockchain-secured platform, enabling traceable collection, secured income and verified reporting. The collected material is processed into Social Plastic® feedstock for resuse in products and packaging.
PlasticBank®and Social Plastic®are trademarks of The Plastic Bank Recycling Corporation.
Learn more at plasticbank.com.
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