By Emily Hooper

With the sales year nearing a close, retailers across the U.S. are preparing to stock for 2011. While product sales varied from state to state, almost every dealer reported the greatest numbers occurring in the middle to upper price range across all categories, with very few... more

Most products cross all boundaries when it comes to popularity—big screen TVs are in demand in New York as much as they are in California or Florida... more

By Matthew Spieler

SHAWNEE MISSION, KAN.—While just about every buying group claims its members are among the industry’s elite, some are more heavily weighted. Take Big Bob’s Flooring Outlet of America. Despite having less than three-dozen members, many are also... more

Wools of New Zealand (WONZ) is initiating new and exciting ways to drive traffic and increase wool sales. We are proactively building a leading-edge community of partners built on the wants, needs and ideas of the best showrooms and... more

Consumer advertising can definitely help drive traffic to a particular store. However, it works best on a local level, where a retailer advertises products carried, services offered, etc... more

Shaw is dedicated to partnering with retailers this fall to generate store traffic and increase sales through a four-phased marketing approach including national advertising, local marketing support, Shawfloors.com instant win sweepstakes and consumer savings on... more

Quick•Step, the style and technology leader in laminate flooring, primarily drives consumers into stores through our website. With rich photography and stylish room scenes, consumers are inspired by the website and can begin to visualize a... more

The North American Laminate Flooring Association (NALFA) was created and continues to exist primarily to bring quality laminate flooring products to market and assist consumers in finding them. A host of online tools first educates the consumer about the criteria that defines a laminate floor’s quality and... more

This year is perhaps the most aggressive in our company’s history in terms of public exposure, advertising and promotional investments. With 2010 marking our 25th anniversary, we made a big leap into television advertising by partnering with... more

Our consumer advertising program allows us to showcase new products and continue building the Mohawk brand, which has twice the consumer recognition of our closest competitor. Brand recognition is important in building consumer confidence, especially for... more