Pergo Extreme Expands Collection of High-Performance Floors with New Ultra Tier
“The Pergo Extreme brand is synonymous with performance,” said Seth Arnold, vice president of hard surface marketing. “We are excited to bring another level of high-performing flooring with new Pergo Extreme Ultra, giving retailers the ability to tell a clear trade-up story with options for any consumer, no matter how bold they live.”
Pergo Extreme is created with an innovative layered system and a rigid SPC core, for uncompromising performance and unmatched dimensional stability that makes it 100 percent dent proof, pet proof, kid proof and waterproof. Pergo Extreme also features an industry-leading, residential lifetime warranty across all three tiers, Originals, Preferred and Ultra.
Pergo Extreme Ultra will feature RealPlank™ Technology, Mohawk’s innovative realism technology system that helps achieve the most authentic look and feel in LVT. Through natural edge finishes that create a realistic transition from plank to plank, paired with authentic color variation and deep textures that follow nature’s true-to-life patterns, RealPlank Technology compares to genuine materials.
Pergo Extreme Ultra will complete the three tiers, giving retailers an established trade-up offering. The Ultra tier features WetProtect® technology, a waterproof system that delivers the ultimate protection with water-tight joints that prevent subfloor damage and a unique waterproof finish that traps moisture on the surface. As the only waterproof flooring system in the industry that comes with a standard lifetime subfloor warranty, WetProtect provides full coverage waterproofing.
And for those who truly live on their floors, but still value a clean home, there is now CleanProtect® with antimicrobial properties built in to protect the flooring.
“With Pergo Extreme Ultra, we can offer a new level of deep style, performance and protection with the latest in design and waterproof and antimicrobial flooring technology,” said Adam Ward, vice president of product management, resilient. “Pergo Extreme Ultra offers authentic looks with deep textures combined with the latest technology to provide worry-free floors for consumers who don’t want to compromise.”
For more information on Pergo Extreme, visit MohawkToday.com or speak to your local Mohawk sales representative.
About Mohawk
Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, hardwood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include Mohawk, American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Pergo, Unilin and Quick-Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.
Related News
Wednesday, April 24, 2024
CALHOUN, Ga. February 9, 2023—In 2023, Pergo will strengthen its leadership in performance flooring with the introduction of Pergo Elements Ultra to the specialty retail market. This brand-new price tier will offer...read more
CALHOUN, Ga. September 13, 2021—Introducing Pergo Elements, an exclusive Pergo line for specialty retail with the most innovative technologies in the market. Pergo Elements features 25 SKUs of highly differentiated, worry-free waterproof wood with premium attached pad, WetProtect technology and...read more
CALHOUN, Ga. May 11, 2021—Following a successful 2021 launch of an expanded offering, Mohawk is elevating Pergo Extreme even more to help drive traffic to its retail partners. Pergo Extreme is set to sponsor Country Living and Good Housekeeping’s first-ever...read more
CALHOUN, Ga. February 22, 2021—Mohawk will introduce an exclusive Pergo line for specialty retail in summer 2021 that has the most innovative technologies yet. Pergo Elements features 24 SKUs of highly differentiated, worry-free waterproof wood with premium attached pad, patented WetProtect technology and...read more
CALHOUN, Ga. October 21, 2019—Pergo Extreme was recently live on FOX & Friends during a segment on basement upgrades for fall. Aired on Saturday, Oct. 19, guest host and renowned contractor Skip Bedell shared how Pergo Extreme luxury rigid vinyl is not only extremely durable but also...read more
CALHOUN, Ga. November 20, 2017—Celebrities and top chefs on “Food Quest,” an original TV series airing on the Food Network and the Cooking Channel, are cooking this season in a fashionable kitchen featuring...read more