Article Number: 13707
Mohawk Flooring North America Realigns to Focus on Customers
CALHOUN, Ga. February 4, 2019—Mohawk Flooring North America’s newly named President, Paul De Cock, is taking steps to operate the Flooring North America segment with five distinct business units—Residential Soft Surface, Wood & Laminate, Resilient, Commercial and Mohawk Home—in order to drive growth within each business.

“As we focus on areas of our business that will drive growth in 2019, such as product innovation, best in class customer service and operational excellence, an optimized organizational structure puts us in the best possible position to maximize these opportunities,” said Paul De Cock, President, Mohawk Flooring North America. “In this new business model, we are reaching the Residential customer through a single sales force that is responsible for Residential Soft Surface, Wood & Laminate and Resilient.”

With the realignment of the Residential sales organization as a separate function from Residential Soft Surface, Tom Lape will assume the new role of President, Residential Sales. In this role, Lape will lead sales for all residential channels and product categories. He will use his expansive experience and leadership to successfully deliver on this more focused approach to energize the team and drive sales growth for Mohawk by capitalizing on our industry-leading brands, innovative products and a world-class sales force.

Lape joined Mohawk in 1998 with the acquisition of World Carpets, where he served as President of the Contract division. For more than 20 years, he has held a series of senior executive roles within Mohawk’s Flooring North America operating organization, most recently as President of Residential Business. He has also led as the President of the company’s Commercial business.

Michel Vermette has been appointed President, Residential, Soft Surface. Foundational to his new role, he will manage P&L by driving operational excellence across the business unit, including manufacturing, product management, R&D and planning.

Vermette previously served as President of Mohawk Commercial, where he led global commercial and hospitality business, Flooring North America logistics and customer experience. Additional executive roles within Mohawk held by Vermette include Senior Vice President of International and Business Development, Chief Accounting Officer and Corporate Controller for Mohawk Industries, and Chief Financial Officer for Mohawk Flooring.

Succeeding Michel Vermette, Mike Gallman has been named President, Commercial and International. Through his extensive experience within the industry and at Mohawk, Gallman is exceptionally well prepared to lead Mohawk’s aggressive growth objectives for its Commercial for 2019 and beyond. He will also oversee Commercial sales, operations, product management and planning.

Gallman previously served as Senior Vice President Commercial Product, a role he entered in 2012. Gallman began his career in the flooring industry with Shaw Industries where he served in a variety of executive positions for over 20 years. After spearheading the team that developed the Shaw Contract Division, Gallman went on to serve as President/CEO of Blueridge Commercial Mills before retiring in 2011.

In late November, Roger Farabee accepted the role of President, Wood & Laminate. He is managing the business unit P&L across manufacturing, supply chain, product management, R&D and planning.

Farabee previously served as Mohawk’s Senior Vice President, Laminate & Hardwood. He began his career with Mannington Mills in the early 1990s before making the move to Dal-tile where he served as Vice President of Marketing for the Ceramic Tile Division.

Lape, Vermette, Gallman and Farabee will report directly to De Cock as members of the Mohawk executive leadership team.

“I congratulate these leaders on their new roles,” said De Cock. “They will each build on their respective business unit strengths to enhance our current strategies, key initiatives and financial results. With our strong organization and talented team, I am confident Mohawk will exceed our goals and bring greater value to our customers in 2019 and beyond.”

About Mohawk
Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, hardwood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include Mohawk, American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Pergo, Unilin and Quick-Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.

Tom Lape: President, Residential Sales


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