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In addition to the many built-in green qualities by manufacturers, laminate flooring as a whole has numerous inherent environmentally friendly characteristics that make it easy for retailers to use as selling points... more
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BY ROGER FARABEE - Vice president of marketing, Mohawk Hard Surfaces With all the sustainability and environmental jargon flying around in the industry, determining what is actually green can be difficult... more
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Shaw’s commitment to design, innovation and fashion leadership in hard surface is evident. However, Shaw laminate flooring also has significant environmental benefits... more
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BY KEN PEDEN/COO, Kronotex USA A laminate retailer adamantly told me the other day his customers are just like him: They don’t care if they buy a well-known laminate brand versus a no-name brand... more
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Ever since its introduction into the U.S. marketplace in 1994, laminate flooring has been in a constant state of evolution. Due to technological advances, the product being installed today looks much more like the materials it is mimicking than ever before... more
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By Louis Iannaco The best adhesive producers in the flooring industry not only provide the most effective, innovative and environmentally friendly products, they also place a premium on excellent service and customer relations... more
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By Sarah Zimmerman Moldings not only finish a room but can also complete a sale while accentuating dealers’ profits. Many retailers do not offer moldings and, therefore, customers are left searching for matching products elsewhere or taking their business down the street, said leading suppliers... more
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By K.J. Quinn It’s no secret a general slowdown in industry sales and heightened competition from competitive floors is negatively impacting soft surface sales... more
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By Louis Iannaco With hardwood’s growth in recent years, many high-end products abound, each featuring different textures, colors, plank sizes and thicknesses... more
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By Louis Iannaco What makes a top seller, well, a top seller? Why do certain carpet styles rise to the top of the sales chart while others never make it out of the starting gate... more
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