Consumers are spending their money more conservatively these days, and when they do spend it, the items they are purchasing are more conservative as well. In many cases, the flooring they are choosing is... more

The number of wood flooring options on the market today is enough to boggle the mind, and the array of exotic species as a sub-category can be especially confusing because of environmental and illegal... more

There are many reasons consumers will gravitate toward the hardwood displays in your store. It begins with aesthetics. Wood flooring enhances the décor of any room and provides... more

Wood floors come in a variety of styles to meet the demands of today’s busy lifestyles: factory finished, unfinished, solid, engineered, strip, plank, parquet and acrylic impregnated. Helping your customer choose the style that... more

Due to the overwhelming response to Floor Covering News’ Retailers Guide to Selling Hardwood Flooring, published in 2007, we are proud to bring you the much anticipated second edition. This guide again aims to help... more

For added value, beauty and health benefits, many consumers are turning to a solid solution: wood flooring. Easy maintenance, new longer-lasting finishes, exotic species, style versatility and competitive prices are... more

American consumers may be reluctant to spend as freely on their homes as they did before the real estate market imploded, but one area of home product sales continues to remain a solid investment: wood flooring. A recent survey showed that 90% of real estate agents... more

BIRMINGHAM, AL -- Mohawk Industries (Mohawk) has teamed with The Birmingham Zoo to put its SmartStrand® with DuPont™ Sorona® (SmartStrand) carpet to the mightiest of durability and stain resistance tests. On August 14, Mohawk... more

JOHNSON CITY, TENN.—Mullican Flooring is touting its latest green building products through a new advertising campaign that targets distributors, commercial builders and homeowners at point-of-sale. With a play on the words “pure genius,”... more

By Emily Hooper

More than bulletin boards and bottle stoppers, cork, although a relatively new player in the specialty hardwood field, is one of the fastest growing areas in the industry. In the beginnings of making a mark in... more