Mannington: The Acquisition of Phenix and Pharr, One Year Later
“The acquisition was finalized in the last week of January of 2020, just before the whole world shut down due to COVID-19”, said Russell Grizzle, President and CEO of Mannington Mills, Inc. “We could never have anticipated what was to come, but I think we have come through it exceptionally well, and better as “One Mannington” than we could have as individual entities.”
The flooring industry was hit hard as the pandemic set in but rebounded during the summer and fall. “Everyone was staying home, which became a place for families to work, live and play. Vacations were put on hold and homeowners were allocating their disposable income dollars to remodeling instead of other activities like traveling,” said Grizzle.
“After a rough start, the market adjusted to the pandemic in the second half of 2020. We saw historic strength in existing home sales and new home construction, which has driven tremendous momentum for both hard and soft surface,” said Zack Zehner, President of Mannington Residential.
Adding to the momentum and strength of this acquisition are the synergies around Microban® antimicrobial technology. “A few years ago, when Phenix entered into an exclusive agreement with Microban® for use on residential carpet, we did so because Microban® is a leader in antimicrobial technology and a brand that has tremendous consumer awareness,” said Mark Clayton, President of Phenix Flooring. “Little did we know how relevant that topic would become in 2020. Mannington has leveraged this relationship and is now rolling out ADURA® products with Microban®. It’s very exciting for us, it’s exciting for our retail partners, and it’s exciting for consumers as it answers a very timely concern around cleanliness in the home.”
“I continue to be so humbled and impressed by the hard work of our associates, as well as our customers, during this time,” said Grizzle. “They’ve shown grit and resilience in the face of changing times – and I don’t just mean the pandemic, but the integration of Phenix and Pharr. In all respects, the integration has been a success: business synergies, like the partnership with Microban®, are taking hold and cultural fit between the organizations could not be better. We’re incredibly optimistic about our future and the opportunities that lie ahead.”
About Mannington Mills, Inc.
One of the world's leading manufacturers of fine flooring, Mannington Mills, Inc., is based in Salem, New Jersey (USA). The company manufactures and markets residential and commercial carpet, sheet vinyl, luxury vinyl, laminate, resilient and hardwood floors; as well as carpet yarns and commercial rubber under the Mannington Residential, Mannington Commercial, Amtico, Phenix, Pharr Fibers and Yarns, and Burke brands. Founded in 1915 by John Boston Campbell, the company is still privately held and owned by the Campbell family. Now in its second century of doing business in the USA, Mannington Mills remains committed to quality, customer satisfaction and innovative manufacturing with award- winning product design, state-of-the-art processes and industry-leading programs. Mannington.com (link to: https://www.mannington.com/Corporate)
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