Cavetto - Rich in color and style, features an ogee pattern.

SPARTANBURG, S.C., January 24, 2012 – Reestablishing their position as a design leader in residential floor covering, Milliken introduces the evolution of the Imagine Collection. The new collection is a continuation of beautifully styled carpet patterns featuring traditional, contemporary and transitional styles, using updated color palettes on a new, soft residential construction.

Developed under the direction of Global Creative Director Cresta Bledsoe and Designer Ginny Jones, Imagine includes 24 designs produced on a soft velvet residential base comprised of 100 percent Stainmaster® Tactesse® BCF Nylon 6,6 fiber.

Leading edge design patterns
According to Mark Clayton, residential flooring business manager for Milliken, an extensive amount of market research was conducted during pattern development to offer a truly stunning collection of flooring products representing proven traditional and contemporary patterns. The evolution of Imagine introduces transitional styles to the collection resulting in versatile and market-appropriate carpets for the home.

Fresh and current coloration
Using Milliken’s patented Millitron? High Definition Dye Technology, the new patterns showcase fresh, current and cutting-edge colorations. Millitron delivers unparalleled color clarity and pattern definition coupled with an expedited service guarantee.

Additionally, designs in the Imagine Collection are available in a wider, 13’ 6” carpet, meaning fewer seams and resulting in easier installation than traditional 12’ carpet.

inspiredesigner™
With more than 400 standard SKU’s, most customers are sure to find what they are looking for within the standard collection. However, all products are also available for custom color combinations using Milliken’s inspiredesigner, which features two unique color palettes, Inviting Abode and Urban Oasis. Inspiredesigner provides virtually limitless color possibilities. Custom color orders are available with just a 25-yard minimum.

Design for Business for commercial interiors
Customers may also opt to use patterns from the Imagine Collection to decorate their commercial interiors using Milliken’s Design for Business program – featuring Framework, a commercially rated Stainmaster Home and OfficeTM nylon base. Custom color options are available for the Framework base, as well.

“Featuring aesthetics, flexibility and unparalleled service, this truly is the best patterned program in the industry,” said Clayton. “Milliken is maintaining its position as a design leader in the residential category. This new collection of patterns will ultimately benefit our retailers, customers and end users.”

About Milliken’s global floor covering division
Milliken has a rich history of delivering innovative carpet and hard surface flooring from its award-winning global design studios, research center and manufacturing facilities. Milliken’s unexpected and purposeful flooring products offer great design solutions built from unique insights and an exceptional array of technical capabilities. Visit us at any of our product showrooms around the world and see what inspires our community of innovators. Or, learn more about Milliken floor covering at www.millikencarpet.com, on Twitter at www.twitter.com/MillikenCarpet and on Facebook at www.facebook.com/MillikenCarpet.

About Milliken
Milliken is an innovation company that has been exploring, discovering, and creating ways to enhance people’s lives since 1865. Our community of innovators has developed one of the larger collections of United States patents held by a private U.S. company. With expertise across a breadth of disciplines including specialty chemical, floor covering, and performance materials, we work around the world every day to add true value to people’s lives, improve health and safety, and make this world more sustainable. For more information, visit www.milliken.com.