Manchester, NH (November 21, 2011) — To kick off the recently announced 2012 Year of the Cooperative, the Choose A Co-op movement - focused on the importance of supporting cooperative businesses - has begun. The Choose A Co-op video - which presents our current economic situation and highlights how cooperative businesses can help – was first released at the National Cooperative Business Association’s 17th Annual Conference for Purchasing Cooperatives and has since gained tremendous ground through social networks such as YouTube and Facebook. Choose A Co-op has also just released an infographic as a simple way to educate consumers about cooperative businesses.
The Choose A Co-op movement’s goal is to break through the clutter of individual shop local movements and show consumers how choosing a co-op can give them the best of both worlds – competitive prices and a local business they can trust. The infographic, video and social networking sites are just the beginning of what will be a much larger movement towards educating consumers about the value of cooperative businesses.
With over 6500 views on YouTube, the word is quickly spreading. This initial buzz is helping to build excitement as 2012 – The International Year of the Co-op – approaches.
The Choose A Co-op video can be viewed at www.YouTube.com/ChooseACoop. Choose A Co-op can also be found on Facebook at www.Facebook.com/ChooseACoop and Twitter at www.Twitter.com/ChooseACoop.
Choose A Co-op was created and launched by
CCA Global Partners. Cooperatives interested in joining CCA in this movement should contact them at info@ccaglobal.com.
About CCA Global Partners CCA Global Partners, Inc. is a privately held cooperative based in the United States with member businesses in the U.S., Canada, Australia, and New Zealand. For a quarter of a century, CCA Global has partnered with entrepreneurial businesspeople to create a cooperative powerhouse unmatched in the marketplace. With 12 independent business brands and more than 2,700 locations, CCA Global Partners is well positioned to positively impact the success of independent businesses. For more information on CCA Global Partners, go to www.ccaglobal.com.
