KINNELON, N.J—Domotex and Simple Marketing Now have announced the launch of The Domotex Blog (domotexblog.com), which promotes online conversation about “Domotex: The World of Flooring” and how both visitors and exhibitors to the trade show can benefit from its wide range of flooring possibilities.

The blog allows Domotex executives to proactively address a major international trade show located in Germany, by educating those interested in the resources available and showcasing the benefits many have realized from attending, noted Rita Dommermuth, vice president of Hannover Fairs USA. “As a platform for discussion, the blog simplifies what doing business outside the U.S. entails.

“Domotex represents a very large international flooring trade show filled with a vast range of flooring products, innovations and opportunities,” she explained. “Our job here in the U.S. is to eliminate the hurdles that prevent attendees and exhibitors from feeling comfortable and getting the most out of the show. The blog enables us to address questions and concerns, and highlight benefits.”

For more about the Domotex blog, call 973.283.2424.