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Pfleiderer subsidiaries provide Volkswagen showrooms with innovative, high quality and durable products
Article Number: 4468
 
Neumarkt, May 5, 2009 – Three subsidiaries of MDAX-listed Pfleiderer AG (ISIN DE0006764749) are supplying engineered wood products, high pressure laminates and flooring to Volkswagen showrooms which are undergoing a refit in accordance with new design guidelines. Products being supplied include Duropal’s high pressure laminate “SolidColor” in “Icy White” which won the “Architektur + Office” innovation prize and matches wodego’s decorative panels. Meanwhile Pergo is supplying Volkswagen retailers with high quality cherry wood-effect flooring which matches the furniture elements being supplied by Duropal.

The main contractors of the Volkswagen car group and retailers are companies manufacturing furniture for showrooms using Pfleiderer products. “With Duropal, wodego and Pergo, Volkswagen has selected three companies in the Pfleiderer Group as suppliers providing the interiors for its redesigned showrooms,” explains Michael Wolff, Chairman of the Board at Pfleiderer AG, Business Center Western Europe. “Working with one of the world’s biggest carmakers shows yet again that our product portfolio is extremely attractive and meets the highest demands for design, quality and value for money.”

Thanks to the product and colour match between wodego and Duropal, tables, counters, shelving and design elements can be made in uniform “Icy White”, no matter what kind of material is being used. Furniture can be made in “SolidColor” without visible joints and edges while still being extremely robust. Volkswagen interiors are also benefitting from the close collaboration between Pfleiderer subsidiaries Pergo and Duropal: Pergo has carried over Duropal’s “Cherry Havana” furniture decoration to its flooring which is being used in sales offices, waiting areas and display islands in the new Volkswagen showrooms.

“Being able to provide a worldwide service and meet the most stringent demands for quality means we can guarantee Volkswagen the best overall package,” explains Ralf Eisermann, Pergo’s CEO: “Our flooring is uncompromisingly made to deal with the very greatest demands made on it, and it’s this that makes the difference.” Just how well the high-quality Pergo flooring matches the “Icy White” from wodego and Duropal is now plain for all to see. In the town of Haiger in Hesse, the first nationwide Volkswagen showroom featuring the Wolfsburg-based carmaker’s new design officially opened on April 23, 2009.

About wodego

Established in 2003, wodego GmbH is a subsidiray of Pfleiderer AG. Being a reliable partner of retailers, processors, planner and architects the company offers all important engineered wood materials for both decorative and constructive needs of interior fittings. The collection contains an extensive range of melamine-faced particleboards, high-pressure laminates (HPL) from Duropal, HPL-elements and carriers.

About Duropal

Since 1958, Duropal GmbH, with headquarters in the Westphalian Arnsberg, has been considered the expert in the development and manufacturing of decorative high pressure laminates (HPL). For premium demands in terms of durability and a long life-cycle in interior design and furniture manufacturing, the company offers an extensive range of HPL, surfaces and HPL elements such as worktops.

About Pergo

Pergo, a subsidiary of Pfleiderer AG, has an outstanding position in the North American and European markets as a manufacturer of laminate flooring. The company develops, produces and markets the highest quality flooring with unmistakable designs and unique properties for use in the living and commercial areas. Pergo has two production sites in Sweden (Trelleborg, Perstorp) and one in the US (Garner, NC).

About Pfleiderer Group

MDAX-listed Pfleiderer AG is one of the world’s leading providers for engineered wood. The company and its approximately 6,000 employees operates 22 sites in North America, Western and Eastern Europe producing engineered wood, surface finished products as well as laminate flooring. Pfleiderer is preferred partner of the furniture industry, specialist and home improvement stores, and interior design suppliers. In fiscal year 2008 the Group generated consolidated revenues of approximately €1.74 billion and an EBITDA of nearly €224 million. More information at: www.pfleiderer.com


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Date
5/13/2009 10:22:42 AM
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