DALTON GA, March 17, 2008 — The show will go on, despite what Mother Nature can whip up, according to executives at Beaulieu of America. Beaulieu is hosting “The Bliss Experience” as a special showing to dealers throughout the Southeast—many of whom didn’t make it to Surfaces for the official brand unveiling last month. The show is scheduled for Thursday and Friday, March 20 and 21 at the Marriott Marquis in downtown Atlanta—just blocks from the path of a tornado that touched-down last Friday evening. Some streets are still closed as cleanup continues as of Monday.

“We’ve been in touch with our crew in Atlanta, as well as the hotel, and we believe the situation will be back to normal by Thursday, for sure,” said Patricia Flavin, Sr. VP of Marketing. “We will be there and we look forward to introducing dealers to the most exciting carpet in the market today!”

“Bliss by Beaulieu” is the new carpet brand by Beaulieu of America that caused a tornado of excitement with its introduction at Surfaces in February of this year. “We promised to take the market by storm. Looks like the storm beat us to it this time around,” observed Flavin.

For more information, contact Paul Friederichsen BrandBiz, Inc. at 770-650-0210.