CALHOUN—
Mohawk Industries, the leading flooring manufacturer in the world, is pleased to announce a strategic alliance with Floor-Expo, the largest network of single and multi-family residential flooring contractors. The comprehensive partnership includes many aspects, including high impact broadloom carpet solutions for the builder and multi-family segments through special product initiatives and proprietary features designed to drive incremental sales opportunities for Floor Expo members.
Additionally, members will receive increased account partnering opportunities with Mohawk on key builders and multi-family end users, and enhanced customer services initiatives aimed at driving higher levels of product dependability. Mohawk and Floor Expo also have plans to leverage
Mohawk University, the industry’s most respected training organization, through the development of proprietary training modules and online solutions that are aimed at the unique needs of the larger residential floorcovering contractors which comprise the Floor Expo membership.
“Floor-Expo represents almost 100 of the industry’s leading single and multi-family residential flooring contractors,” said Dave Gheesling, Chief Executive Officer, Floor Expo, Inc. “This strategic alignment with Mohawk is a partnership that aims to maximize the value of Floor Expo member companies and further differentiate them in their local and regional markets.”
“This strategic partnership represents tremendous opportunity for each and every Floor-Expo member,” said
Tom Lape, President, Mohawk Residential. “We are delighted to have been selected as an aligned vendor to this network of world class flooring solution providers. We look forward to growing our business together through a high degree of focus and teamwork.”
The agreement between the two companies allows Mohawk to be a preferred supplier to Floor Expo members, including both carpet and hard surface (Dal-tile included) in a seamless offering for enhanced customer satisfaction.
“This move was a natural for Floor-Expo and our members. We have proven the value of partnership through the years with Mohawk on the hard surface side of the business, and the addition of Mohawk residential broadloom to our program is the next step in driving profitable growth for both of our companies.” stated Gheesling.