Dominic Rice

Lancaster, Pa.— Armstrong World Industries’ commercial division will showcase a wide array of new products, designs and concepts during the annual NeoCon market in Chicago, June 12 to 14.

Armstrong Commercial will premier two new collections and one updated line to its popular Natural Creations luxury vinyl tile (LVT) line.

“Natural Creations is truly a breakout line,” said Dominic Rice, vice president of commercial resilient products, “with designs that embrace contemporary interiors. Each design has been created using research, guidance and feedback from customers in key markets, including retail, healthcare, education and hospitality.”

New to Natural Creations are Earthcuts and Mystix. The first is a collection of stone visuals, including slate, limestone and granite, while the later “is a trend-driven, myriad designer collection of seven visuals in 25 colors,” he explained. In addition, the Woods collection has been renamed ArborArt and still contains wood visuals.

“Together,” Rice explained, “these three create a comprehensive line of LVT that is integrated and interchangeable. The modularity and sizes of the planks and tiles allow for virtually endless design options.”

Along with being able to mix and match the three collections in Natural Creations, the new LVTs are color coordinated across all Armstrong lines, including gauge compatibility with the company’s VCT collections.

For more information, visit Armstrong at its NeoCon booth, 8-1102 or call 877/276-7876.