Atlanta,
GA, Oct 31—Home Depot CEO Robert Nardelli said the company, which last week
sold its stores in South America, would most likely enter the European market
through an acquisition. Nardelli said buying real estate and setting up stores
in Europe would be slow and challenging given land and permitting restrictions
on the continent.
"If we were to go to Europe, we would go through an acquisition,"
Nardelli said. "We would look at an opportunistic buy to really branch into
Europe."
In light of Home Depot's deals to sell nine stores in Argentina and Chile last
week, analysts have said Europe is a viable market for global expansion outside
North America.
Nardelli said the decision to leave economically troubled Argentina and Chile
was based on "what we viewed was really limited critical mass and ability
for expansion in those two countries."
He said the retailer was in the near term excited about opportunities in Mexico,
which it entered a few months ago with the purchase of four DIY construction
stores. Meanwhile, Nardelli said that in the aftermath of the September 11
attacks on the U.S., Home Depot was staying on track with its business strategy,
planning to open more than 200 stores this year and hire 40,000 store
associates.
"That's kind of going against the grain of what other companies are having
to face," Nardelli said.
He said that while Home Depot was seeing a lot of customer traffic, shoppers
have become more discerning with their purchases.
"In some cases instead of new siding, they're buying paint. Instead of
buying an entire kitchen cabinet, maybe they're buying new hardware,"
Nardelli said.
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