MARIETTA, GA.—With the new TV season in full swing, executives at The Mohawk Group are asking why not make it more enjoyable with a new HDTV? With its latest Bigelow promotion, EasyTV, dealers can go high definition.

Participation in Bigelow’s EasyTV program entails the following: Register online; review the designated list of 16 eligible products; record five unique orders of at least 100 square yards; receive a gift card to Best Buy or Wal-Mart, good for a new 40-inch HDTV.

The promotion is only open to eligible Bigelow dealers until Feb. 28, 2010. For more information or to register, visit bigelowcommercial.com/easytv.