Las Vegas—No matter how great the flooring product is, if something goes
wrong with the installation, all is for naught. How many times have you heard
this before? At the industry’s major markets and conventions, the installation
segment is being covered from all angles—whether it be education or new product.
During Surfaces, Jim Walker, CEO of the International Certified Floor Coverers
Association (CFI), noted, “The people who have come by have been very interested
in finding out more about us. “I like to see the installers in a hands-on
situation, such as the Installation Showcase we have been putting on,” he said
of the series of seminars CFI held at the show.
“I like this concept a lot. It seems to be in line with what other shows are
doing. “I’ve heard nothing but positive comments on the demos done in the
Installation Showcase, whether it concerned seminars for vinyl, ceramic or
carpeting,” Walker explained. “The people who have come by have been asking for
the materials and setting up appointments with us regarding certification.
Everyone that we have spoken to has been sincerely interested in what we have to
offer.”
INSTALL (the International Standards and Training Alliance), was another
installation organization that experienced a positive reaction during the shows.
“Our booth is being geared, more so than in the past, toward the needs of the
specifiers, architects and facility managers,” said Jim Schmid, international
director, “for them to learn about the quality and skill of the people we
represent who install the products. “If you are going to spend all this money on
beautiful floor coverings,” he added, “why not have the best install them? Our
logo now reads, ‘Specify quality. Specify INSTALL.’ Next time it should probably
read, ‘Specify quality. Specify INSTALL. Specify satisfaction.’ That’s why our
apprentices go through a three- to four-plus-year training program.”
Simpler to use than hot messy irons, Sinch Technology now makes carpet seams
and repairs 100% reversible, noted Bill Mann, Nexicor’s director of sales.
“After months of field use and testing by major carpet manufacturers, the Sinch
system is now ready for introduction. The field acceptance has been
overwhelming. Half of our test sites have given up using hot irons altogether.”
The Sinch system, which will be distributed by Seam Master Industries among
others, he noted, results in significant savings in materials and labor.
“Repairs and rework are so simple the system quickly pays for itself. Retailers
who have worked with the Sinch system quickly identify with its ability to
reduce recalls. Glue clean-up is now a thing of the past.”
TEC’s Tom Plaskota was extremely pleased with the response to his company’s
new products. “Our Double-Duty Plus mastic has gotten a lot of interest so far,
as well as our new technology in our care and maintenance lines. Those are the
two product groups we are providing demonstrations on.” Double-Duty Plus is
described “as the only all-white, non-slip mastic that quickly and securely
bonds large, heavy wall tiles and natural stone to a variety of substrates.” TEC
has also introduced new and improved tile and stone care system products
designed to simplify the care and maintenance category so that distributors and
dealers can provide more value with fewer SKUs; a 12-year system warranty
designed to help retailers and wholesalers up-sell customers to higher profit
tile and stone floor systems, and Crack Isolation Membrane, which cuts 25 days
off the normal waiting period for tile installation to begin, allowing
contractors to install ceramic, stone and terrazzo floor systems over green
concrete.
Ben Toews, vice president of Bullet Tools said traffic at this year’s markets
was very impressive. “We’ve probably had more traffic through our booth than in
any past year, maybe double. There’s a lot of interest in our products. We’ve
talked to many international customers who we’ll be taking on.” Bullet Tools is
a company that takes ideas from installers, develops them and brings them to
market. “All the tools we have are invented by installers,” he said, “as well as
our owner, Dalen Gunn. The cutting tools we have solve a lot of industry
problems. They cut down tremendously on the amount of dust at the job site. We
also offer strapless knee pads as well as a new device which uses cutting-edge
technology to draw the heat out of the carpet seam. “We offer anything to make
it easier for the installer,” Toews explained. “That’s what we specialize in. We
give mechanics what we feel they deserve for their ideas and we promise to treat
them fairly. Because we are getting that reputation, we’re having distributors
sending the installers with ideas to us.”