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GranitiFiandre’s Xtra Ordinary Arrives in U.S. Market, Accolades Include Coveted 2008 Best of Boutique Award
Article Number: 4046
 
CHICAGO, December 19, 2008 – Italian stone and tile manufacturer GranitiFiandre reports immediate interest and accolades from U.S. architects and designers in Xtra Ordinary, part of its recently launched Xtra Collection conceived by Italian designer Silvia Stanzani.

Xtra Ordinary’s large porcelain slabs are embossed with flowering graphics; bright glazing creates a wet effect on black and white options, while pearlized shades accent beige and brown options.

“The unique graphic design and endless interior application possibilities provided by Xtra Ordinary have found an instantaneous affinity with American architects and designers,” said Jeanne Nichols, vice president—sales and marketing for GranitiFiandre in the United States. “We are working hard to fulfill the large number of sample orders and requests for product presentations.”

In September, Xtra Ordinary quickly garnered the prestigious 2008 Best of Boutique Award at the HDBoutique Show’s new product competition.

Availability includes 24''x 24'' and 24''x 12'' formats, mosaics and trim pieces depending upon material selection. Covering surfaces with this sustainable product creates a luxurious and sophisticated setting with low maintenance requirements.

Xtra is one of GranitiFiandre’s five prestigious porcelain categories that also includes GeoStyle, Geologica, GeoTecnica, and Granitech offering a total of over 300 styles/colors of porcelain tile with many finish, size and companion options available.

About GranitiFiandre

Founded in 1961 in Castellarano, Italy, GranitiFiandre has for decades supplied global customers with the highest quality selection of fine architectural surfacing products. With international facilities in Italy, Germany and the United States, as well as a global distribution network, GranitiFiandre is equipped to address product needs for an array of architectural and design situations. The company’s United States operations are managed through Trans Ceramica with American headquarters based in the Chicago area.

Dedication to a healthy and safe environment is an important part of GranitiFiandre’s history, and the company proudly continues the tradition of environmental leadership at its United States facility. Significant investments in materials usage efficiency, air quality protection, water resource management and energy efficiency are the hallmarks of GranitiFiandre’s corporate stewardship.

For more information, visit granitifiandreusa.com.


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Date
1/8/2009 9:13:10 AM
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