MARBLE HLL, GA, November 15, 2007—Mother Nature takes center stage as Wools of New Zealand extols the sustainable beauty of New Zealand wool at Surfaces 2008. In keeping with the theme, “Naturally Sustainable Beauty”, the company is promoting the natural, renewable, biodegradable, and health-enhancing attributes of New Zealand wool at its booth #6420.

Supporting wool’s extraordinary eco-qualities are 40 Brand partners with stunning new carpets and rugs that take advantage of wool’s natural beauty. Together, these companies fill the largest dedicated space of the Sands Expo Center, commanding over 41,000 square feet of floor space.

Once again, Wools of New Zealand is championing the creativity of its Brand partners through its infamous Fashion Dynamics competition. Retailers are invited to view the innovative submissions and vote for Best Woven, Best Tufted and Best Color Line. All voters receive a toy sheep to add to their Wools of New Zealand sheep collection. Awards will be presented to the winning Brand partners at the end of the second day of the show.

Wools of New Zealand furthers retailer’s eco-opportunities with its all-natural carpet spotter—WoolClean Natural. The environmentally friendly spotter carries the CRI “Seal of Approval” and “WoolSafe” labels. WoolClean Natural is sold by the case and can be private labeled for Brand partners and retailers. Wools of New Zealand’s WoolClean Kits and MagicWipes, in addition to the company’s full line of brochures, point-of-sale materials and annual color forecast will be available to retailers as well.