LATICRETE to Donate Proceeds from Auction of Mosaic Masterpieces at Total Solutions Plus
Article Number : 8490
Article Detail
  
Date 8/30/2013 8:44:18 AM
Written By LGM & Associates Technical Flooring Services
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Abstract LATICRETE, a manufacturer of globally proven construction solutions for the building industry, announced today a joint auction with CTDA, NTCA, TCAA and TCNA for 12 world-class mosaic pieces to be held at the 2013 Total Solutions Plus event in Bonita Springs, FL this...
Article LATICRETE, a manufacturer of globally proven construction solutions for the building industry, announced today a joint auction with CTDA, NTCA, TCAA and TCNA for 12 world-class mosaic pieces to be held at the 2013 Total Solutions Plus event in Bonita Springs, FL this October. One hundred percent (100%) of the proceeds will be donated to the CTEF and the TCAA scholarship fund.

LATICRETE commissioned the 12 pieces from industry mosaic artists to display their work at the company’s Surfaces 2013 exhibit earlier this year, in support of communicating the 10 year anniversary of SPECTRALOCK® Grout. This mosaic art gallery was comprised of unique, museum-quality creations using SPECTRALOCK PRO Premium Grout with DAZZLE™.

Ryan J. Blair, LATICRETE Channel Manager said, "At Total Solutions Plus, we have arranged for these exclusive works of mosaic art to be showcased in the area right where attendees will be gathering during the event. They'll have the opportunity to see the many facets SPECTRALOCK can be used in a beautiful, focal setting… and then, to bid and buy them outright. In conjunction with the officials of the associations hosting Total Solutions Plus, all monies collected will be donated to Ceramic Tile Education Foundation (CTEF) and Tile Contractors' Association of America (TCAA) scholarship funds."

Bart Bettiga, Executive Director of the National Tile Contractors Association added, "I absolutely love this idea. Everyone wins. The associations backing Total Solutions Plus will get great exposure from this, as will the artists. LATICRETE will also benefit by reinforcing its longstanding reputation of giving back to those industries in which it serves."

"The amazing SPECTRALOCK DAZZLE features and more will be clearly visible when attendees of Total Solutions Plus witness these beautiful mosaic pieces firsthand," concluded Blair.

LATICRETE International, Inc. provides globally proven construction solutions for the building industry. LATICRETE® products are manufactured and distributed worldwide in the commercial and consumer channels. The company’s philosophy of innovation and technical expertise has led to an unparalleled reputation and commitment to superior quality, performance and customer service. Engineered and produced in state-of-the-art ISO 9001:2008 certified facilities, LATICRETE offers a broad product portfolio including an extensive line of independently certified low VOC sustainable products. LATICRETE®, LATAPOXY®, SPECTRALOCK®, HYDRO BAN®, DRYTEK® and PERMACOLOR® are registered brands of LATICRETE International, Inc. Corporate Website: www.laticrete.com