Article Number : 6977 |
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| Date | 10/3/2011 9:58:31 AM |
| Written By | LGM & Associates Technical Flooring Services |
| View this article at: | //floorbiz.com/BizResources/NPViewArticle.asp?ArticleID=6977 |
| Abstract | September 28, 2011: LATICRETE, a global manufacturer and leader of premium installation and finishing systems for the building industry, was selected to be the exclusive Tile Installation System Sponsor for the first Net Zero and LEED Platinum home in the vicinity of... |
| Article | September 28, 2011: LATICRETE, a global manufacturer and leader of premium installation and finishing systems for the building industry, was selected to be the exclusive Tile Installation System Sponsor for the first Net Zero and LEED Platinum home in the vicinity of Boston, MA. “The goal of this project,” stated the home’s owner, Karen S. Miller, “from the get-go was to encourage homeowners, builders, interior designers and architects to build green. Our designer recommended that we insist on using the LATICRETE system. In particular, because the products are so environmental-friendly and don’t emit harmful VOCs.” LATICRETE contributions to the project included all grout, thin-set and waterproofing membrane materials. By becoming a sponsor, LATICRETE joins a veritable “who’s-who” of residential building product manufacturers, companies that also will be providing sponsorship to the home. “We’re planning to host Massachusetts Governor Deval Patrick when initially featuring the home as a model green home for our state,” added Miller. There will be regularly offered tours to various industry groups, and both print and broadcast editorials to spread the word about this uniquely green residence. In order for the structure to eventually achieve the Net Zero and LEED Platinum home status, it must be completely built and experience all four seasons during a one-year period. “The house was designed to have a typical New England “look,” stated Miller. “With its shingle-style design, it doesn’t stand out from other homes in the neighborhood. From the outside, one cannot tell it is atypical from others except, perhaps, if the PV panels are noticed.” Using solar power for heating water and electricity, the home also features “very thick walls with lots of insulation” to keep it cool in summer months and warm in the winter. “We believe in the green movement and are pleased to sponsor projects such as this one,” stated Peter McKeon of LATICRETE. “We believe this will be a win-win for all involved.” Owner Miller agreed. “The people at LATICRETE were so helpful and enthusiastic,” she declared. “They believe in their products… and, it shows!” LATICRETE International, Inc. is a US-based, family-owned global manufacturer and leader of premium installation and finishing systems for the building industry. LATICRETE® products are produced and distributed worldwide in the commercial and consumer channels. The company’s philosophy of innovation and technical expertise has led to an unparalleled reputation and commitment to superior quality, performance and customer service. Manufactured in state-of-the-art ISO 9001:2008 certified facilities, LATICRETE offers a broad product portfolio including an extensive line of low VOC sustainable products independently certified by GREENGUARD. LATICRETE®, LATAPOXY®, SpectraLOCK®, Hydro Ban® and DRYTEK® are registered brands of LATICRETE International, Inc. Corporate Website: www.laticrete.com. |