Article Number : 6733 |
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| Date | 6/27/2011 8:56:19 AM |
| Written By | LGM & Associates Technical Flooring Services |
| View this article at: | //floorbiz.com/BizResources/NPViewArticle.asp?ArticleID=6733 |
| Abstract | FONTANA, CALIF.—W.F. Taylor Co. has launched a revamped website, wftaylor.com. Created by the company’s in-house creative design manager, Mihir Gandhi, it embodies Taylor’s forward–thinking vision and commitment to the growing needs of its patrons, he noted... |
| Article | FONTANA, CALIF.—W.F. Taylor Co. has launched a revamped website, wftaylor.com. Created by the company’s in-house creative design manager, Mihir Gandhi, it embodies Taylor’s forward–thinking vision and commitment to the growing needs of its patrons, he noted. Based on extensive research with current technologies, the site offers such things as streamlined searching and more refined navigation; robust content, including more intuitive product detail pages; direct access to product categories from almost every page; access to a document library including installation bulletins, spec sheets, etc.; online ordering from almost every page; installation video clips, and easy access to key clusters of popular product sell sheets. “With changing information needs, introduction of many Taylor products and the availability of new web technology, it was time for a comprehensive restructuring of our online window,” said Jack Raidy Taylor’s president . The new site is easily accessible through multiple platforms—desktop, laptop, iPhone, iPad and other tablets/mobile devices. For more information, visit wftaylor.com. |