Morelock Wood Products Announces New National Distribution Partnerships
Article Number : 344
Article Detail
  
Date 4/14/2003 2:04:00 PM
Written By LGM & Associates Technical Flooring Services
View this article at: //floorbiz.com/BizResources/NPViewArticle.asp?ArticleID=344
Abstract
Article Morelock Wood Products Announces New National Distribution Partnerships Atlantic West and T&G Hardwood Sign Regional Distribution Agreements April 9, 2003—St. Louis, MO—Morelock Wood Products, known for its custom production of niche market wood products, today announced its new partnership agreements with Atlantic West Flooring Distributors and T&G Hardwood to distribute its high-end flooring, mouldings and accessories on a national level. Atlantic West, a distributor based in Denver, Colorado, signed with Morelock Wood Products in February 2003 to become the exclusive distributor of Morelock’s products in the states of Colorado, Wyoming and New Mexico. Atlantic West saw Morelock as a perfect fit for the partnership, as both companies share commitment to quality, customer service and professional corporate culture. The market timeliness of unique species and grades of flooring also contributed to Atlantic West’s decision to distribute Morelock products. “We are excited to offer our customers Morelock flooring products,” said Brady L. Hendren, president of Atlantic West Flooring Distributors. “We have installed special Morelock-produced displays in all of our retail outlets and expect to receive a huge response—especially from the more exclusive Western species that Morelock Wood Products offers.” T&G Hardwood, based in Roseville, Minnesota, is now the exclusive distributor of Morelock Wood Products’ flooring in the eastern portions of North and South Dakota, Minnesota, western Wisconsin and northern Iowa. “In today’s market, our customers are demanding uniqueness and variety in wood flooring,” said Tim Valder, president of T&G Hardwood. “Morelock’s selection of species, grades and plank widths appealed to us in their ability to meet the needs of our customers.” Morelock’s hardwood flooring comes in a variety of species and widths, many being under-utilized Western species such as Pacific Coast maple, juniper, madrone and Oregon white oak. By adding this product line to their distribution network, Atlantic West and T&G Hardwood are able to offer their customers a greater selection of unique flooring options. An innovator in the use and testing of many Western wood species and new wood treatment processes, Morelock Wood Products has several divisions that specialize in flooring, mouldings, millwork and more. The company is committed to expanding the market for under-utilized flooring species and to discovering new methods for the production of custom products. About Morelock Wood Products For more than 40 years, Morelock Wood Products has been providing quality, custom products to its customers. Based in Bend, Oregon, Morelock has several divisions which specialize in mouldings, millwork, furniture, accessories and flooring. Its customers include building material distributors, manufacturers of plastic roofing panels, home improvement retail stores, furniture manufacturers and brokers. The company has long been an innovator in finding and experimenting with exotic hardwood species from across the nation. The rapid growth of Morelock Wood Products has been coupled with the promotion of responsible stewardship of natural forest resources. For more information visit www.morelockwood.com. About Atlantic West Atlantic West Flooring Distributors, based in Denver, Colorado, provides wood flooring and related products to floor retailers and floor contractors in Colorado, New Mexico, Wyoming and Montana. Founded in 1996 by Brady L. Hendren, a flooring expert with more than 25 years in the industry, the company has grown from its original two employees to more than 17 people in the last seven years. For more information, contact Atlantic West by calling 303-371-5964. About T&G Hardwood Established in 1995 by Tim Valder and Gregg Patterson, T&G Hardwood is a wholesale distributor that specializes in pre-finished and unfinished hardwood flooring, floor finishes, accessories and supplies. The Roseville, Minnesota-based company serves flooring contractors and floor covering retailers in Minnesota, North Dakota, South Dakota, Iowa and Wisconsin. For more information, please call 651.633.3343. ###