Stanton releases instructional DVD
Article Number : 1725
Article Detail
  
Date 2/6/2007 8:42:02 AM
Written By LGM & Associates Technical Flooring Services
View this article at: //floorbiz.com/BizResources/NPViewArticle.asp?ArticleID=1725
Abstract Syosset, N.Y.—“It is our responsibility to support our decorative woven products by educating our dealers on executing a quality woven installation, and overcoming any challenges they may face,” said Jonathan Cohen, executive vice president of Stanton Carpet Corp...
Article Syosset, N.Y.—“It is our responsibility to support our decorative woven products by educating our dealers on executing a quality woven installation, and overcoming any challenges they may face,” said Jonathan Cohen, executive vice president of Stanton Carpet Corp. Accordingly, Stanton has introduced an instructional DVD for installing woven carpet.

The DVD is approximately 23 minutes in length, with the first segment offering a detailed overview of preparation, expectations, characteristics and tools, as well as dos and don’ts. The segments that follow feature comprehensive information and actual instruction installing face-to-face woven, flat woven, flat woven with heavy accents and wilton woven loop pile.

To produce the DVD, Stanton brought together some of the industry’s top installers, including CFI Masters, CRI and FCICA certified members including a copywriter of key CRI installation instructions.

Cohen said the DVD is available to Stanton/Royal Dutch accounts at no charge.

For more information, call 800.452.4474.